Webdesign from the sracthDans : Création de sites |
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Toutes les règles d'or du design réunie sur un site. Découvrez les techniques pour rendre un site ergonomique et attractif.Site en anglais. |
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Web Design From Scratch
Web Designers London
Do you dream of getting out of the nine-to-five, maybe working from home at times that suit you, being your own boss, and making real money? Businesses around the world are desperate for good, trustworthy web professionals. Believe it or not, most web des...
Here’s a really simple trick that a lot of people don’t know. Did you realise that the results you see in Google are most likely different to the results someone else sees? Even if they’re putting in the same URL, even if they’re i...
Over the past few years, I have posted two lists of my top 10 favourite site designs. (Here’s my original (old) list, and a more recent top 10 from 2010.) It’s time for another review – and this time it’s going to be the big one! I...
In my Pro Web Design Course and my SEO from Scratch video training, I teach that a web page’s title tag and main heading are critical for SEO. In brief, if you’re targeting a specific search phrase, you should certainly make your title tag as ...
I’ve been creating websites for 10 years. I started my career knowing absolutely nothing about web design or development. I went to school for graphic design and figured web design can’t be much different (though it is). I’m your typical...
I want to show you something amazing. Here are traffic graphs from Google Analytics for five small business websites I’ve worked on in the past 12 months. Check out the growth. What caused that? Nothing more than some basic search engine optimisatio...
You will know by now that I’m a huge believer in the power of great content. In fact, I listed Copywriting as THE most important skill for a web designer (here). If you are going to develop one skill to increase your profits, make it copywriting! It...
A few years ago pay-per-click gave marketers a revolution for generating profits. It provided an easy way to push traffic to sales pages, measure the results. Then we could optimize the landing pages to boost conversions. Today, PPC has lost its appeal fo...
I’m writing a lot more about SEO these days, less about design. Or am I? I really am not sure what SEO is any more. What we want is traffic, right? That’s what SEO is about. But not all traffic is created equal. Some visits are far more valuab...
I’m delighted that this site’s Google traffic has now fully recovered from the post-Panda pounding it suffered back in March 2011. There was no good reason I (or others) could see for losing 60% of our Google traffic, but it happens. Google gi...
Before you set out on any journey, you should know where you’re going and plan your route. Otherwise you can waste a lot of time and energy. It is exactly the same when publishing online. Before you write a word, you need to know how many people are...
This is without doubt the most important article I have ever published. The big question at the core of SEO is: How can I get the maximum traffic for a given amount of effort? For a while, I’ve been transfixed by the Long Tail. If you break down the...
I got this question today from someone who’s part of my “How to be #1″ niche domination group. Ben, I would like to hear more detail on your mention of finding sites in the top 10 SERP with low pagerank that appear to be there by virtue ...
I did one of my pro website reviews for V-Dock, a company who make a range of cool boat dock solutions. See WebsiteWorks.tv for my full series of 30 reviews and counting. You can see short previews of the first few minutes of each, and if you’re int...
One of my Pro Web Design Alliance Elite members has just launched this marketing site for a financial expert in the US. IRA Specialist Kevin Conroy has almost 30 years’ experience helping people to plan their finances, specialising in retirement pla...
I was looking recently at ways to boost the search traffic for Ed Paster Excavating, who are clients of one of my Pro Web Design Alliance Elite members. (PWDA Elite members get personal coaching and direct support from me.) It didn’t seem to be rank...
In the first video of this series, I explained what you absolutely HAVE to know about SEO – if any of your business is online in any way. (That’s most of us.) I explained why: You must be on page 1 (because that’s where 95% of the clicks...
When it comes to SEO, there’s an awful lot of misinformation, confusion and bullshit around. What matters? What doesn’t? And – most importantly – what should YOU invest your time doing? Here’s what you should do: Keyword rese...
I’m delighted to announce I’ve just relaunched a new website for Marisa Peer – the therapist to the stars. Seriously, Marisa is one of the world’s top hypnotherapists who has worked with celebrities (and normal people like me) all ...
How would you like to create your own dream job? One where you get paid to do what you love? Where you get to work the hours you want, where you want? I’m going to try something I have never done before. I don’t know if anyone has tried this b...
When you need to publish a website to promote a small business, club, or a personal blog, what are your choices? There are a lot of services out there that let you build a website without having to know the mechanics of HTML or content management systems....
As I no longer have an up-to-date portfolio, I thought I’d post a bunch of my favourite site designs online. I hope you can see themes through my work – ideally you can see how these sites will get results. These 14 examples may look good to y...
As I no longer have an up-to-date portfolio, I thought I’d post a bunch of my favourite site designs online. I hope you can see themes through my work – ideally you can see how these sites will get results. They may look good to you, th...
In this article I’m going to show you how to add action hooks to a WordPress theme, to create an advanced Parent Theme. The benefit of using parent and child themes is that when the parent theme gets updated, any changes you have made to the child t...
With SEO there are a million-and-one things to remember with each project you undertake. It’s so easy to get lost in all the endless tips, advice and ‘best practices’. Keeping up with the latest fads and buzz words in SEO can be a full-t...
So Google have just announced that search results will soon be influenced by your (Google Plus) social map. Here’s yesterday’s blog post from the official Google blog What Does this Really Mean for You? I think Google has the right strategy &#...
At its core, project management is very simple. The simpler you keep it, the more effective it is. Project management is about knowing… What needs to happen When (i.e. in what order, and how long it will take) By whom And then making sure it does &#...
One of our very last client sites has just launched: Clars Auction Gallery, based in Oakland, CA. Clars deal in antiques and art and serve clients all round the world. The site is based on WordPress (with customisations mostly by Dan Johnson). “Why ...
Want to be a web design black belt? Start with mastering your own mind. In my experience, the single most difficult and important skill for a web designer is: Remembering what you’re doing It is incredibly easy to get bogged down on the surface leve...
2011 is drawing to a close. Are you ready for 2012? If you’re like many people, 2012 will bring uncertainty. Unemployment is high, jobs are scarce, and bills just seem to be going up. Plenty of people who do have jobs are feeling uncertain about the...
My friend John Endean is one of the most successful people I’ve met in web development. He taught me that the most important skill for a developer is laziness. When faced with a problem, the lazy developer will first find out if it has been solved b...
By Phil Brisk Phil Brisk is an advertising writer and creative director with over 20 years experience in broadcast, print and online media. When you’re designing a web page, it’s easy to get sucked into the detail. With your ‘design̵...
Often when you’re promoting a product or service, you’ll have a banner ad or call to action that you use in several different places around your website. This is easily achieved if you want it in the same place on every page, you can just plac...
Coaching in business!? Now we?ve all heard of a Coach, in terms of a football team, an athlete or even a swimmer, but for a business owner, that?s a new one! However, as business deals with the current economic woes, the need to be able to adapt to the ra...
How do you design a website for a client while maintaining your creative integrity? Guest post by Dan Johnson of Right Brain Rockstar.
When you’re doing keyword research, you need some way to predict the number of visits you’re likely to get for different search terms. Usually, the method I’ve used has been to take certain percentages of the phrase-matched search stats ...
There can be a lot of confusion between the use of the three match types in various search or SEO functions. Let me try to explain. Now, there’s a big difference between using these things yourself in a Google search, and the traffic data you’...
Fantastic news to wake up to! What a great job!! Hi Ben, I hope you see this message in the middle off a fantastic and Productive day. You may not remember me but you emailed me after I sent you and email about me being unemployed and needed your help. Yo...
Happy day in the office yesterday. We were delighted to get this message from one of my Pro Web Design Course students. “I purchased Ben?s web design course a while back. This is the third web design course I purchased. It is hands down the best cou...
Here are all the old designs for my former agency that I dredged up from my back catalogue. (I traded under the Scratchmedia name since 2001.) January 2001 Playing on the “scratch”. A single-page site, I made bits of content slide in when you ...
Here are all the old designs for my former agency that I dredged up from my back catalogue. (I traded under the Scratchmedia name since 2001.) January 2001 Playing on the “scratch”. A single-page site, I made bits of content slide in when you ...
If you’re interested in the latest techniques for helping young children to learn languages, check out Ana Lomba’s site: http://www.analomba.com Ana is a world leader in this area, she has several books published by McGraw-Hill, and she also h...
Google are experimenting with letting you add G+ “brand pages” to your circles from search results, reports Search Engine Land. Now, back in 2006, I predicted the advent of a universal reputation engine that could centralise all our “rel...
When you’re competing for organic search traffic, it’s vital to get onto page 1. Racing drivers and their teams understand this. Let me explain. Every search phrase is a market in which you could compete. Look at the Formula One leader board f...
I have been working as a shop manager for a medium sized e-commerce company from the Netherlands since 2003. We sell products related to networking equipment, telecom and communication products through various webshops. As of 2006 we started to experiment...
According to this recent article, StumbleUpon drives more traffic than Facebook and Twitter. I commented on that a while ago, in my “Why We Love StumbleUpon” article. But how useful is that traffic? Grading Different Types of Traffic Not all v...
One of the most common mistakes on web pages is simply not saying it! What is this page for? What can you do here? Why am I looking at this? Whatever it is, just say it! When you click on a link for “Contact us”, you expect a contact page. Whe...
I’m fascinated with SEO and link building these days! I’ve spent the last year training a group of web designers to become fully-fledged marketing experts. And I’ve learned a lot over that time. The more I’ve studied and researched...
I’ve just posted a new video site review on WebsiteWorks.tv. If you’re not a member, it’s worth signing up for a month at only $19 (about £12). http://www.websiteworks.tv/ In this review, I reveal my latest keyword research technique, wh...
Art has been on all our minds for the past few weeks. I’d like to walk you through the process we’ve gone through, because it shows some significant shifts in the way we make websites today. The first big change is that our production expert, ...